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Case Studies
Case Studies
— Cases / AdTech · Automation · BI · Transactions
Smart Advertising Platform
End-to-end digital ad management for 500+ global brands.
Smart Ads · Global
AdTech
Automation
BI
Transactions
Industry
AdTech
Brands
500+ global
Markets
NA · Europe · Japan
Scale
2,000 media assets/campaign
I
— About the client
A leading online marketing company using AI to optimize ad placement and campaign performance, trusted by 500+ of the world’s largest brands.
II · The brief
— Challenge
Context
The core control panel had to scale with the product — handling campaigns with up to 2,000 media assets while staying fast and easy to use for both clients and internal teams.
— KEY OBJECTIVES
01
Maintain performance under heavy data load
02
Keep UX simple at scale
03
Support both external users and internal operations
II
III · Our approach
— Solution
We joined as a technology partner from the start, taking ownership of the most complex parts of the application — architecture, performance, and high-priority features — and have continued expanding the scope ever since.
III
IV · The outcome
— Results
The platform serves 500+ global brands across North America, Europe, and Japan. Consistent delivery quality led to an expanded, ongoing partnership.
01
Brands
500+ global
02
Markets
NA · EU · Japan
03
Scale
2,000 media assets
04
Status
Ongoing
VI
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